What is your biggest takeaway from EPM?
I learned so much about myself and what was blocking me from identifying a niche, my superpower and putting myself out there! The conversations I had were so enlightening because I was the topic of conversation, not what I do to help others.
How did EPM help you become successful?
The whole experience was so challenging - but I hung in there and now I am creating a dynamite experience product that I know will delight and transform my tribe. I'm on the trajectory that eluded me for years!
How has EPM and your success impacted your life?
I feel liberated! I'm no longer stuck in uncertainty and generalized dreaming about a life in alignment with my values and talents. I know where I'm going and how to get there. The next step is Message to Money Live!
What has been the biggest change in your business?
Before I didn't know what to offer the world although I had plenty to offer - lack of clarity. Now I know what my first Experience Product is and who I'm going to tell about it. I know what people want and how to give it to them.
What are you most excited about moving forward with your Experience Product?
The ideas for programs just keep flooding in and I can't write them down fast enough. My confidence that I can quit my day job and so what I'm gifted at and love is soaring.
What is your biggest takeaway from EPM?
No matter your skill or experience in Life, you have something to offer.
How did EPM help you become successful?
By equipping me with the KNOWLEDGE and UNDERSTANDING on how to package my skill and expertise into a business to help others achieve their dream.
How has EPM and your success impacted your life?
Its given me the confidence and zeal to know and experience what is possible in life
What has been the biggest change in your business?
I didn't have an online business before but now I do. It’s just a matter of growing it by repeating it over and over again.
What are you most excited about moving forward with your Experience Product?
Am excited about what is possible going forward.
Is there anything else you would like to add?
Am just grateful to God for his grace to pursue this dream and helping me to see the desired results after almost 3years in this online space. God bless Marisa, and all the team behind the scenes, the coaches (Team Coach Uwe) and all my fellow EPMers for their Zeal, Commitment, Persistence and Perseverance in the pursuit of their Dreams.
I was in a repetitive cycle. I was losing my creativity and effectiveness in coaching. I was tired of always seeing the same lack of strategy mistake tear people and businesses down.
I heard Marisa’s message about creating a coaching experience that my clients and I would love, a business that shows my True potential. I instantly decided to join Marisa and her team.
I committed to the program as if my life depended on it. The day I signed up I had finished working with 30 clients, and I decided not to sign any more clients until I complete the program. It was all or nothing for me. I practically closed my business on Friday and started a brand new company on Monday with a whole different business model, and looking for entirely different clients.
I saw the value in this program, but I also saw Marisa had created the right learning experience for me.
Now I have crafted a clear and compelling message for entrepreneurs on how to build million-dollar businesses by learning to make strategic decisions, so they can create the life they always dreamed and get paid what they are worth.
Thanks, Marisa, Domonique and LYM Team for assisting me in putting my knowledge and experience on an entirely different platform.
What is your biggest takeaway from EPM?
I learned to rely mostly on customer feedback To maximize value when creating my coaching products and services. I used to create the product all by myself and then launch it only to find out I had missed the mark. Now, I take 70% of the creation from customer feedback and 30% on my own observations and analysis to design a product.
How did EPM help you become successful?
It showed me a clear, simple and faster path from idea development to profit.
How has EPM and your success impacted your life?
It allowed me to pull back from working 50 hours a week to working 2 days a week and have more time to enjoy my success and do more with my time to help others. I love teaching and coaching.
What has been the biggest change in your business?
My biggest challenged was taking my experience and knowledge from of my head and laying it down in front of people to see it, learn it and implement it in their own businesses. I needed to create an experience and "productize" it. ;)
What are you most excited about moving forward with your Experience Product?
My ability to have more time for personal development and to scale my business to help more people.
Is there anything else you would like to add?
Thank you Marisa, Christine, Don, and my coach Dominique for creating a successful course and experience that delivers the results you promised in your offer if people do the work of course. Your dedication to excellence and quality shows in every sentence, paragraph, lecture and session. Thank you
What is your biggest takeaway from EPM?
For me it was experiencing the course itself. Looking at the model that you've created and using some of the best parts of the course design in my own courses. For example, I implemented a secret google group, checkpoint tracking doc, weekly experience point type worksheet, videos, and redesigned my courses to focus on actual workplace experiences instead of information. I also adopted the birdseye view, and constant reinforcement of the mission. My courses are 100% improved because of being in EPM.
How did EPM help you become successful?
Because at this point other organizations market my course the value that EPM provided wasn't in that domain, but rather in the course design, course dynamics area. I also can come back to the video's and worksheets to build my marketing plan later in the year, so that I can expand my marketing scope beyond the organizations that I'm working with now.
How has EPM and your success impacted your life?
In addition to improving the quality of my course design and implementation, going through the program also reinforced some of the directions I was exploring on my own, and shortened my learning curve by a lot. I also decided early on the course was excellent and that I wasn't going to ask for the $ guarantee. That allowed me to work without pressure to meet artificial deadlines.
What has been the biggest change in your business?
Besides the quality and focus of my courses, I would say the biggest changes are yet to come. I think the advice to narrow my offer even more will build a stronger audience. I also know that I can do a lot more with the marketing modules going forward.
What are you most excited about moving forward with your Experience Product?
I feel like I just scratched the surface of what the course offered and I'm looking forward to going deeper into the material as I iterate myself to even greater success.
Brad Reed, creator of the Veteran PTSD Symptom RELIEF Experience I have 18 years of experience with Emotional Freedom Techniques (EFT or Tapping) and had been trying to start a business around that on and off for years. After 8 years of beating my head against the "internet marketing" brick wall, I had completely given up and walked away from following pretty much anything IM related. I even went back to college at 55 years old to earn my Master's in Clinical Mental Health so that I could actually work in an industry where I could use my experience and Tapping skills to help people release their trauma.
I was applying for Counselor and Therapist jobs when I ran across Marisa's EPM email one Sunday afternoon. I dove into the sales content, watched videos and recognized that EPM was the piece that I was still missing...even after investing 8 years and close to $75K in coaching and training programs. Then I saw the program guarantee - do the work and make back the program cost, or Marisa would bridge the difference - and I pulled the trigger and purchased. I knew I was committed to doing the work, and the guarantee was just the safety net I needed to spur me into action after 3 years away from ANYTHING IM related.
So I followed along and consumed the content while taking the actions needed to achieve Mission Accomplished...one module at a time. Content creation was never a problem for me, it was the marketing part that always tripped me up - but this time...things were different. Originally, I was focused on helping couples with their relationship (especially 'nerd couples' since my BS is in Electrical Engineering!) but I had trouble figuring out how to reach them. So I pivoted away from what "I thought I should do" and focused on what I wanted to do - help Veterans release their PTSD symptoms using Tapping interventions. Once I made that change, it all flowed smoothly, and I was authentically able to run my Chatterbox Campaign without feeling sleezy and like a used car salesman!
I was Chatter boxing at a MeetUp event shortly before Christmas and telling everyone at the table about my EPM product - the Veteran PTSD Symptom RELIEF Experience. I had just mentioned that I was planning on charging $100/per person to attend and hoped to get 20-30 people to attend this Beta group, when the guy across from me, whom I'd never met before said, "I want to sponsor the event so the Veterans don't have to pay anything!" He went on to say that he would provide the venue where the event could be held, would pay for snacks, and would also be able to arrange for finding the Veterans to attend as well. I was speechless! My Chatterbox campaign had actually worked! And the result was WAY better than I could have ever imagined! I just have to show up and present the experience event!
The big challenge has been timing. With the holidays closing in, (along with all of the germs that get shared by everyone who is traveling) Mark, his team, and others have been struggling to all be healthy enough at the same time to complete the planning so we can deliver the event. And there have been interesting developments in the interim - a second target market has emerged, and they come with a big built-in budget too (more in a moment!) The big realization that came with Mark's sponsorship is that Mark isn't the only philanthropist interested in helping Veterans! What that really means is that I can use the success of this first event to show other philanthropists what's possible from an event like this. And in so doing, enlist their help by sponsoring additional events in other parts of the city, the county, the state, the region, the country, and around the world!
Oh, and that second target market - Police, Fire, Emergency Medical Services personnel - all are exposed to horrific and traumatic events that can haunt them for years. I can help all of them too. It only takes their attendance at this 4-hour event. And the second-best part (the best part is helping them) is that all of those emergency services departments all have big annual budgets to help their personnel with self-care and trauma relief! It is already in place waiting for a proposal of service!
What is your biggest takeaway from EPM?
I don't have to sell to my audience (Veterans with PTSD) in order to help them. I can sell to a philanthropic sponsor for the event and get paid while helping the Veterans relievch Jennifer Rada, she shared some insidere their PTSD. Additionally, in talking with Coa information with me about Fire Districts having big budgets to help their people with self-care and trauma relief. She told me about a $30K proposal she saw for a Yoga class for 17 fire stations worth field personnel! My second target audience will be helping Police, Fire, and EMS personnel to relieve their PTSD and traumatic memories. I've spoken with some police officers, and they've seen some really F'd up stuff that haunts them for years.
How did EPM help you become successful?
I helped me change my product focus, target audience for delivery, and especially my sales target audience to a sponsorship model, rather than an individual sale model. This means fewer sales calls needing to be made, resulting in bigger paydays, and helping more people with trauma, and doing it all more easily.
How has EPM and your success impacted your life?
I knew I wanted to help people with trauma histories and PTSD in particular. (That's why I went back to school to earn my Master's in Clinical Mental Health at age 55!) I've known that LOTS of Veterans fall into that category, and yet the ones who need the help the most are often the ones who have the least ability to "buy a solution." Shifting to the sponsorship model, has massively shifted may ability to succeed - both in terms of sale, and sales dollars, as well as the number of people who can benefit. Plus with the second tear focus on Police, Fire, EMS personnel, the ability to quickly and easily identify potential customers has exploded, and my personal success will follow. I've wanted to teach this 'on the road' and now it looks like I will have that opportunity in a different way than I had previously envisioned.
What has been the biggest change in your business?
Shifting the focus from the marketing grind of finding individual buyers to focusing on philanthropists for event sponsorship means a 100x increase in impact with an equal decrease in the number of sales conversations needed.
What are you most excited about moving forward with your Experience Product?
Getting paid to not only do what I love, but to create a massive positive impact and change in the lives of Veterans and their families.
Is there anything else you would like to add?
I would love to hear any suggestions others may have for philanthropic sponsors to contact, as well as suggestions for other "audiences with trauma" who could be easily identified and served. Lots of individuals have trauma histories, and yet they don't tend to self-identify by being a part of an easily identified specific "group." Suggestions are definitely welcome!
What is your biggest takeaway from EPM?
Earn while you learn: testing (surveying, talking to people, beta test) something before spending time, money and energy into something into something that my market doesn't even want
How did EPM help you become successful?
It taught me a process that I can use over and over again
How has EPM and your success impacted your life?
It taught me a process that I can use over and over again
What has been the biggest change in your business?
Not a big change yet but I'm confident I have have all the tools needed to move forward
What are you most excited about moving forward with your Experience Product?
Applying everything I learned and looking forward to seeing the results of my next experiential product launch.
What is your biggest takeaway from EPM?
I realised how much I didn't know and online marketing is a difficult nut to crack.
How did EPM help you become successful?
Getting focused on my niche (still a work in progress) and started exploring my copywriting and emailing skills.
How has EPM and your success impacted your life?
Probably don't go here yet.. I'm utterly exhausted - I may look back in a few months and appreciate all I've learned, but at the moment I feel like I've been through the wringer... and this is from a senior professional in the corporate world who has successfully delivered $10million projects!
What has been the biggest change in your business?
Before I was making nothing.. and so far I've made $470... lol.
What are you most excited about moving forward with your Experience Product?
I do really expect success in the future, and look forward to implementing the 10 success steps.
Finally, after years of struggling, I have created a program that feels authentic, which I am passionate about offering! I didn't really know how to package my ideas into a program or how to position it in the market. EPM really helped me get clear on what I have to offer, and who I am meant to help:
I help professional women in midlife who are feeling stressed out, overwhelmed or exhausted... experience greater peace, replenish their energy, accomplish more with greater ease, and love their lives again!
With slogans like "Done is better than perfect", and "Iterate your way to awesome", EPM also helped me move past "perfection paralysis" and finally put myself out there! My program is called, "Tame Your Tension" (TameYourTension.com) I'm excited to finally be able to pursue my passion and my soul's calling, while building a sustainable business!
What is your biggest takeaway from EPM?
How to make programs engaging and experiential
How did EPM help you become successful?
Helped me put my ideas into a signature system (which I'm sure I will iterate!)
How has EPM and your success impacted your life?
Helping me move past "perfection paralysis". "Done is better than perfect" and "Iterate your way to awesome" are two of your mottos I keep in mind! It's a good first step to packaging what I have to offer, helping me get clearer on what that is- putting into tangible form, and putting myself out there!
What has been the biggest change in your business? Before, I didn't really know how to package my ideas into a program or how to position it in the market. Now I have a viable product which I am offering, and will iterate upon that.
What are you most excited about moving forward with your Experience Product?
Finally having a product that feels authentic, that I can feel passionate about offering!
What is your biggest takeaway from EPM?
I was most impressed with Marisa sharing her vulnerability, not only from her personal life, but from her business "flubs", guiding us to BE with our clients rather then just have information for them. The coaches were insightful and compassionate as well as great 'reframers.' I also enjoyed the community being so generous with their feedback and that it will continue. Thank you so very much, all of you! Gabriele Reign
How did EPM help you become successful?
I have never participated in a program that was so committed to my success and that of my peers. All the information provided was experiential, engaging and shone a light on how to actually create the path I know I'm meant to forge to guide others to do the same.
How has EPM and your success impacted your life?
I feel professional now (wow)! I have been coaching on and off and wanting to provide a great experience for my clients and not knowing the 'how' of it. Now I have the how. I am so impressed and grateful for EPM generosity!
What has been the biggest change in your business?
Before, I was like a deer stunned by headlights when even thinking of what to do technically. Now, I'm taking the tech stuff one tiny piece at a time without being overwhelmed, I have a more relaxed feeling/attitude about it, which relieves the "perfect" pressure.
What are you most excited about moving forward with your Experience Product?
I have a real experience for my clients to enjoy as they discover more about themselves. Being able to provide a fun, informative systematized product is just amazing.
Is there anything else you would like to add?
I'm just really grateful Marisa created EPM... truly, it feels so good to have an expression of my superpower "Transforming Chaos to Clarity" to give to the world. I'm still a bit floored I created it (in a great way) !
I am intrigued by Marisa's ability to create a highly engaged tribe in a rapidly expanding business so I am looking for the key factors to do something similar myself. Following her way of communicating with people through email and webinars is highly inspirational and even though the market didn't respond to my first EP, the creation process is easy to understand and replicate so I am already looking forward to my next attempt so I can implement my learnings from my first time around.