"I was having a challenge scaling up the business I have with my sister Kristina (who joined EPM with me). I knew creating a product beyond 1:1 and 1:few consulting is the way, but procrastinated it for a few years. I wasn’t sure what to do technically, did not make time for it and was unsure how to sell to a completely new global audience.
I joined EPM having a 6 figure business, but wanting to have bigger impact on global level. As we are Europeans, there is a lot to solve tax-wise. So we did not even start a proper campaign yet. Because we are figuring out systems for European taxes. Even with this challenge we managed to make 9808 dollars BEFORE starting a real campaign.
Just a bit of chatterboxing on LinkedIn and with 5 LinkedIn posts we made 9808 dollars enrolling 4 clients to our EPM product and selling high-end workshops using EPM strategies as a side result :).
And this all happened just 5 days before the deadline to claim MA. Now I know, we can create a high quality product fast. We have a system to follow to increase our impact globally and ensure that our clients stay for life.
I have had 1 sales convo for 30 minutes and the client said yes. Others bought just through LinkedIn post.
I am so excited to see where this campaign will go when launched on scale.
"
Being a part of EPM has been quite a journey for me!
It took me a little while to get going – and just as I was building some momentum, I got ill for 2/3 weeks in early January. Luckily, it was not the dreaded virus!
Having been a coach, blogger, and author for a number of years, I have dabbled with various online programs and projects, but it was only after I came across Marisa and EPM that finally found something that really resonated with me.
I have had this idea to launch my “Make It Happen Club” for 3 years – and through EPM I’ve finally created my flagship program “Make it Happen in 8 Weeks” to help people achieve a key goal in 8 weeks or less.
Having got my sales page up a few days go and chatter-boxing like crazy, I have had one sale already and a few more in the pipeline. But I still got to Mission Achieved with the cash that came into my business during EPM!
It has been so much hanging out with Coach @Jordan and the #DreamTeam – such a supportive environment.
And the weekly Monday calls with Marisa and the Implementation Friday calls were the highlights of my week.
@Marisa I learnt a lot from you about holding a large crowd on Zoom. Your authenticity, enthusiasm and energy are something to behold. Thank you!
Plus I have made some amazing new friends and partners-in-crime!
I'm now looking forward to using my newly found knowledge and mixing it with my infectious energy to transform the world!
In the meantime, it’s time to party!
What is your biggest takeaway from EPM?
Following the process, remaining focused and being persistent will help me get there sooner rather than later!
How did EPM help you become successful?
EPM helped me create my first course of many!
How has EPM and your success impacted your life?
Given me greater clarity, energy and confidence in making my online business a huge success.
What has been the biggest change in your business?
A more in-depth awarenes of course-building - and a focus on the things that will help make the biggest difference in my business.
What is now possible for you because of your Experience Product?
It's now possible for me to create a suite of online courses for my website wwwMakeItHappenClub.com
I was ready to launch my online program so I could reach more people with my CPR and First Aid Courses. The pandemic completely shut down my in-person courses. Additionally, I teach many people at hubs such as summer camps and retreat centers where participants do not live locally so, while they have a great experience they can't go home and sell me to their friends because I am not in their area. An online platform addresses both of these limitations.
I joined EPM and launched my product. Nearly 50 people jumped into the Beta Program and feedback was spectacular. I just launched the full program today (2/1/21) and enrollment is strong.
Additionally I am in conversation with many interested people responsible to booking courses for their entire staff. The initial earnings are modest because I ran the Beta program at a reduced program (CPR only) and a reduced rate ($27 versus $47) but I am very optimistic that this program alone (once I add First Aid and the combined price will be $87) will generate a 6 figure income in the next year.
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"I started this knowing I would be 2 months behind due to other commitments but it was such a great opportunity and my heart said, "this is what you need, even if you cross that finish line 2 months later....you will cross that finish line". I then got lost along the way, life happened, I got stuck in people-pleasing mode and I was in a rabbit hole for a few weeks. I caught myself, I climbed out and started again...
In these last 72 hours, I have done over months worth of work in order for me to graduate. I'm shattered but it's been worth it. I'm going to take a day's rest and calibration time and then I'm going to spend the next 4weeks going over everything again so that I have a solid board from which to spring from. I spring high I shall.
Thank you soo much for this journey "
What is your biggest takeaway from EPM?
I am doing this. It's not just for other people, it's for me too
How did EPM help you become successful?
It's given me the structures I need to build and create
How has EPM and your success impacted your life?
I feel more confident in my creations
What has been the biggest change in your business?
I'm actually starting a business
What is now possible for you because of your Experience Product?
Freedom - with framework i have freedom to create all the different things that my soul speaks
"I have been running my Singing Coaching business since 2011 but I've never been able to create a reliable level of income to support myself and my family.
It was really getting me down and I often thought of giving up. I joined the Experience Product Masterclass because it felt like a sure-fire route to create and sell a signature program that I could sell over and over again. I've run several in-person groups in my local area and done a lot of 1-1 coaching both in person and on zoom. But I wanted to create an online course, so I could work with larger numbers of people, from across the world, and I didn't know how to create that on my own.
I already knew how to create courses and good offers but I learnt a lot from EPM that will serve my business for years to come. I found the '10 core experiencification elements' an exciting way to make my courses more engaging. I loved the whole Mission Possible to Mission Accomplished that makes students know exactly what they will achieve through your course and a clear and rewarding end-point when they do that.
I found the array of campaigns and campaign templates to be invaluable. I didn't know about the chatterboxing method and now I know I can go out there and clients anytime without any tech or ad spend ( although it is very time-consuming).
I had done a lot of email campaigns in the past but in 10 years of following business gurus online, no-one had told me that I really needed to create a 4- or 5-day email campaign to actually see decent results and get decent amount of purchases from my list. I had only ever sent 1 or 2 or 3 emails when making an offer and that is clearly a big reason why I hadn't been getting the uptake I wanted.
Now I have the templates to use this approach whenever I like.
I also wish I had been given the Sales For Superheroes script 10 years ago! It is incredibly powerful, and also valuable to the client. I had been wanting to learn sales properly for sometime but not been able to invest in a program. So I was overjoyed to be given this template as part of the program. Now I know all my Discovery Calls / Sales calls will have a much better chance of being effective.
I'm delighted that there are more bonuses within the course that I can look at when I've got time, like the one on webinars and the launch success secrets.
I hit Mission Accomplished about 5 days before the end of the course, and because of that I realised I could actually give myself more time to get more students. So I put back the start date of the course to give myself an extra week. I know this will enable me to get into profit, rather than just break-even. So at the time of writing ( end of EPM) I have 5 students which is $650 over MA, and I hope to get at least another 5 by the time it starts.
However I have also spent about $280 on facebook ads, which got me 1 of my students so far. aswell as getting me 60 new subscribers. But ads is not something Marisa teaches on this course, its something I learnt elsewhere.
I do think there is not really enough time to get everything done in the 12-week timeframe without killing yourself. Before Christmas I did the recommended amount of work (7-10 hours per week) and got all my tasks completed and fitted into my life. But since the beginning of January I've been working 45 hours a week on my EPM campaigns etc. I'm exhausted, and I couldn't have done it if I also had a job. It really is an enormous task and I would have preferred another couple of weeks of EPM just to give me time and support me in creating, sending and following up the campaigns, and enable me to not get burnt out which I am.
The support from the coaches was absolutely amazing and I couldn't have been sure I was getting my message and content right without their feedback. This is a part of EPM which really stands out and makes it different from all the others out there. You don't just get left alone to follow the instructions and hope for the best, a=you actually get detailed feedback on whether your choices, words, etc will be effective.
I've really enjoyed the course and the community. I hope I will make a profit on this course by the time I get to cart close. And even if not, I've covered my cost, got a group of 5 students to teach, and the most enormous set of marketing assets that I can use time and time again.
So hopefully this will be the turning point for my business!"
Marisa, Murry, Coach Debra, and the entire team are super wonderful and all have super powers that help produce miracles in people like me. Simply put, I abhor computers, technology, deadlines, and boot camp tactics, but with skill, encouragement, patience, inspiration, expertise, authentic and genuine concern for your students, I was able to at least graduate. I am working diligently on accomplishing my Mission Completion in my shortest time possible. My determination is to not only provide a needed service for the ones that will participate in my program (thanks to you), but also not to be counted as one who was left behind. I owe all of what I have become and what I will become to the dedicated support from EPM, especially you Marisa. Just saying thank you isn't enough!
What is your biggest takeaway from EPM?
With the right Team, any Dream can come true.
How did EPM help you become successful?
With step-by-step guidance and instruction along with much needed course corrections as needed.
How has EPM and your success impacted your life?
Helped me learn that all things are possible if you believe it and follow through with action. Action is the name of the game with EPM. Follow the lead (EPM) and you can't loose.
What has been the biggest change in your business?
Finishing something that I started - the change was in me, not my business.
What is now possible for you because of your Experience Product?
To possibly reach the World instead of the comparatively few in my Day Spa.
I knew that breathwork was popular among well-to-do celebrities. I was certified as a breathwork coach, but how was I, a 62-year-old African-American nonprofit executive director and former attorney, going to compete with the Hollywood GOOP crowd? I had made some significant career changes before, but this was going to be hard to translate for my intended audience. I had originally marketed my offering to doctors but found it slow going. They were either "unaware" or "problem aware" but didn't see my solution as an obvious path. I pivoted to working with farmers and found a much more receptive audience.The EPM community and Coach Matthew gave me the perspective, tools, and tenacity to make this leap and the later pivot. I learned to better articulate the benefits of my offer and that led to a $3,000 contract that will open the door to additional opportunities.
Here I am; others have hit the finish line, but I am still running. I remember once I arrived late for a 5km run and they would not register me. "You're too late," they said. "The others have long gone." I looked at them and said "I came here to run. I'm going to run anyway." So I did. And I finished the race. I will finish this one too.
What is your biggest takeaway from EPM?
The importance of making a plan and keeping at it.
How did EPM help you become successful?
To be advised. These are forthcoming attractions.
How has EPM and your success impacted your life?
Forthcoming.
What has been the biggest change in your business?
Confidence. I am so much more confident about what I am doing and where I am going.
What is now possible for you because of your Experience Product?
I can now confidently offer my course to the world.
I was stuck with how to communicate and package my unique offer and magic with the world. I wasn't sure what to do and was feeling stuck and frustrated feeling like I had so much to offer and yet couldn't find the words to communicate it. I joined EPM and discovered the secret sauce of packaging my programs in a way that truly speaks to my ideal clients deepest desires and was able to fill and sell out my first virtual 2-day retreat experience.
What specifically did you do to experiencify your program? Give us an example of a core experience you implemented in your product.
I sent everyone who signed up a beautiful box with a candle, journal, quotes, a scavenger hunt, pen, sticky stars, tea, chocolate and a mug to enhance the online experience.
What is your biggest takeaway from EPM?
That you can create a truly impactful and engaging experience even with thousands of people in a program!
How has EPM and your success impacted your life?
EPM has changed the way I think about creating and designing courses and projects.
What has been the biggest change in your business?
More clarity in how to package my offers and connect with my ideal clients
What is now possible for you because of your Experience Product?
What is possible is that I will now be able to impact even more people's lives in the future!
Before EPM I had a burning desire to serve, inspire and change lives AND to have an income that allowed me to continue living indoors. I had been a massage therapist for about 30 years. COVID granted my desire to develop new skill sets and serve more people in a bigger way. In 2013 I had committed to using nutrition as a tool, via network marketing. I totally believed in the efficacy of the products and systems, but when it came to the 'marketing' part, I kept drawing a blank. in 2018 I was certified as a life coach by a great institute. I really got the coaching part - but the marketing training was lost on me.
EPM-2020 - I had a desire to combine my expertise from massage with my expertise from coaching and metaphysics. I wanted a new way to create and deliver my coaching products. Ta-da! Invest $2000, make $2000. Why not? The circles in which I was running were making me dizzy. Time for some new input, new direction. I had signed up for a Coaches Challenge, saw Marisa, got on Live Your Message's mailing list. Along came an email - I and saw the opportunity to make a long time dream come true! I wanted to teach the world the breathe - in a very experiential, transformative way. EPM looked like a possible path. ... Long story short: I signed up.
Every step of the EPM journey has supplied me with pieces missing and practice with what I could not grasp in previous business trainings. Working with cohorts on their own paths, each of us with our challenges of skills, backgrounds and mindsets - and very different products - allowed me a deeper appreciation of the EPM content.
It is true - I did not reach the designated ""Mission Accomplished"" status. It is true that I am re-iterating my product and approach to marketing. It is also true that I have a bigger vision for MY mission and business, and more confidence it is possible.
I am discovering I have new, more direct and confident ways of leading people in groups and individually. I am approaching challenges head on rather than avoiding them. I am almost willing to ask for help!
I walked into EPM-2020 a novice. Round 2 - watch me bloom! I can feel it!
What is your biggest takeaway from EPM?
I have a mission! and it's possible!
How did EPM help you become successful?
I love this question! The answer - it has challenged me to grow my brains, my skills and my confidence!
How has EPM and your success impacted your life?
My confidence is increased in all arenas
What has been the biggest change in your business?
My vision is clarified
What is now possible for you because of your Experience Product?
A bigger, more organized vision of what is possible; grow the concept into several products; more confidence; recognizing more opportunities for conversations, pursue curiosity about on-line experience creators; a whole lot more of useful technical skills, marketing skills (still need practice to be effective - but doors are opened)