I was busy revamping and narrowing my focus into a new niche for my business and felt that Marisa's program would be a perfect match for me. I loved all the modules and calls with the instructors and my beautiful coach Sheena.
I burned the midnight oil many times trying to get everything done but in the end realized I was creating something I wasn't in love with. Something I wouldn't want to iterate at all. And so, I put on the brake and took a break.
I knew what filled my heart with excitement... and I knew I would eventually give all of my attention to it... but because it was still an idea I was experimenting with when I began EPM I committed to creating something that seemed reasonable at the time. But now I felt the truth and I can't let anything stand in it's way. Not even completing my Mission and getting the amazing bonus.
Now... I get to "kill all my darlings" and start over without any regrets. Knowing that this incredible discovery I have made, that lights me up and is changing the lives of everyone I work with, is where all of my energies need to be. I can't even waste a couple of months doing a program to test out any theories.
I am ready to run with this, scissors in hand, full speed ahead, fearlessly into the unknown. Off because I was already so committed to my previous path. But in the end I know I would have to "kill my darlings" and go all in on what is calling me so powerfully.
What is your biggest takeaway from EPM?
That marketing is about helping people make the decision to help themselves.
To quote Marisa... "Marketing is the process of helping someone create the mindset, beliefs and conditions to make a change in their lives that they want but can't attain on their own.
How did EPM help you become successful?
It really helped me clarify what I want to be doing... which in the end was not the product I worked on for this program. I also learned that it's okay to "kill your darlings" which helps me to let go easily and move forward with enthusiasm. Iterating my way to success from one project to another.
How has EPM and your success impacted your life?
I learned so much that I can hardly remember it all. But I think I've learned that there are lots of ways to market and still one on one is probably the best way for me.
What has been the biggest change in your business?
I've gotten very clear on my focus and my message. And realized that it's a different audience than I had imagined. I've also decided to scale down and just use the Call Me approach. I'm not going to worry about building a big email list which is where my focus had been. I believe that my business will continue to grow organically and will naturally expand from my local groups and programs.
What are you most excited about moving forward with your Experience Product?
I'm looking forward to applying what I've learned in this program though with my live workshops and with my clients. And hopefully using what I've learned in EPM to create an online program for my new focus.