I have been in business selling the services of other coaches and consultants for 20+ years. Although I have been using my gifts in my business, due to personal family issues, I wasn't able to focus on work as I typically have in the past. For about 5 years I have been in maintenance mode, keeping my head above water. Now that the family issues have subsided, I was ready to dive back into my business. I needed a way to reconnect with the clients and prospects that I hadn't seen or spoken to in years. I needed a boost!
Several years ago, I started some work on developing a model and coaching approach and worked with several individuals clients. But this idea and service has been dormant for the past 7 years. When I heard about the EPM, I knew I needed to sign up and create a product!
While taking EPM I was re-engergized and my creative juices started flowing. I had to keep a notebook by my bedside because I was generating so many ideas and people to connect with and I wanted to capture them all. There were some sleepless nights because I couldn't stop thinking about it. It was quite fun to be in this "flow" kind of experience for a number of weeks. As a result, my dormant product idea came to life and it was such fun working on it!
My product is for a corporate audience and over the past couple of months I have reconnected with about 75 of my current and past clients. "Chatterboxing" has been a great way to invite potential clients into a conversation and I now have 4 clients interested in my product. Because there are a few levels of approval, etc. to get a sale with a corporate client, it will take a bit more time to hit mission accomplished although I am confident that a sale will land somewhere between $30 and $50K in March and likely more throughout the year. One of my clients gave me an idea to adapt my current product offering for a 1 to many audience, so I already have a second product idea to pilot and sell!
I have received so much positive feedback on my product and it is perceived as innovative in my professional space. It will create a new revenue stream for my business, position me as expert and is a way for me to build and strengthen client relationships for my existing business. I would highly recommend EPM to the consultants, trainers and coaches with whom I work and would love to promote the experience products they create!
Thank you for this class as it is launching my business into a new area that I am excited to grow. I see it as phase 2 for my business for the next 10 years!
What is your biggest takeaway from EPM?
Wow! So many, I can't name one, but I'd have to say my product is my biggest takeaway! I loved this program, it clearly kept me motivated to keep on going. I truly experienced the escalation and even surprised myself and finishing more trainings just to get the T-Shirt, which I don't even really care about, but that's how the brain works! I have such great clarity about my program, love the birds eye view, and the experiencification methods. Seeing how to build an experience product by going through one is truly the best method for learning. Thank you for your great content, role modeling and creativity!
How did EPM help you become successful?
I've been in business for 20 plus year selling the services of other consultants and coaches. Now I have my own product which gives me a great way to strengthen my current client and prospect relationships and another revenue stream. It increases my credibility and sets me up as an expert in a particular area, which I didn't have before. I have been getting such positive feedback on my product, more than on any other product I have sold to clients. Everyone is saying that I am really onto something! It has gotten me re-engaged in my business and this has been the next step in my own professional growth and development.
How has EPM and your success impacted your life?
It has increased my level of energy and enthusiasm for my business. I have been working longer hours, but have been "on fire" in the creative process and really having fun!
What has been the biggest change in your business?
I've never had a product of my own before, so this is a big change for someone who has only sold the services of others and my own services.
What are you most excited about moving forward with your Experience Product?
I'm excited about getting other coaches up to speed on learning and delivering my product and making a higher profit margin than I do on other products.