Your Graduation Story
Although I did not hit the financial goal of mission accomplished, I succeeded and gained valuable experience in many other ways. The first benefit I received was the clarification of my niche and ideal customer, which surprised me because I thought I had it all figured out already. As a student, actually moving through the course allowed me to gain the experience necessary to be able to shape an ideal educational experience for my own future students. Also, getting super clear on messaging strategy and how to make an irresistible offer was pure gold. And going step by step through each section of the Experience Formula made a seemingly overwhelming task much easier to accomplish. Finally, I appreciated the emotional support, the scientific explanations behind common obstacles and the way Marisa predicted where I might stumble and had the resources ready to help me through any roadblocks. I’m excited about the future of my business and I hope to create many successful learning experiences for students.
What is your biggest takeaway from EPM?
The normalization of my anxieties and fears about creating and marketing a product.
How did EPM help you become successful?
It took my vague idea of what kind of course I wanted and showed me step by step how to create it and make it valuable for my students.
How has EPM and your success impacted your life?
I feel more confident in my ability to create a successful course.
What has been the biggest change in your business?
Probably the clarification of what type of value I wanted to provide students and how to convey my offer message in a way that attracts customers emotionally and logically.
What are you most excited about moving forward with your Experience Product?
I envision having a suite of products that cover different content marketing topics.