Before EPM, I had just experienced a "failed" launch for a group program, with zero enrollment after following the advice of another coaching program.
As soon as the doors for EPM opened, I watched Sales for Superheroes, and the Chatterbox training as soon as I could, then implemented the Give Them an Experience Campaign. Those trainings alone were enough to give me the tools to confidently share the benefits and value of my program in ways I had never been able to do. Even without a sales page or a single email sent out, I enrolled 6 clients ($10K in sales/6 months) within 2 weeks.
Now, I'm gearing up for an even bigger launch for the next iteration of my program next month, thanks to what I've learned in EPM.
The impact on my business has been tremendous because now I know if I can do it once, I can do it again. I can continue to help more women live their purpose and make money doing it. My biggest gratitude for Marisa, Christine, Kate and the team.
What is your biggest takeaway from EPM?
Focus on marketing campaigns that work for where you currently are in your business, not what all of the internet marketers are touting online as "the" magic solution.
How did EPM help you become successful?
It helped me systematically approach improving a product (that I had previously created in an earlier EPM), and gave me step-by-step guidelines for how to create the marketing plan, the marketing language, and the tools to talk about my program in a way that shares the value and benefits with potential clients so that they buy.
How has EPM and your success impacted your life?
EPM has given me the tools I was missing to serve more people without feeling salesy or smarmy. It also gave me my first over $10k launch--without a sales page or even a single email. Amazing! And it's increased my confidence in selling my program without selling my soul.
What has been the biggest change in your business?
The biggest change has been a growing sense of ease that offering my 1:few program doesn't have to be as stressful (and painful) as it has previously. Before EPM, I had just experienced a "failed" launch, with zero enrollment after following the advice of another program. As soon as the doors for EPM opened, I watched Sales for Superheroes, and the Chatterbox training as soon as I could, then implemented the Give Them an Experience Campaign. I enrolled 6 clients (over $10K in sales) within 2 weeks. Now, I'm gearing up for an even bigger launch for the next iteration of my program next month, thanks to what I've learned in EPM.
What are you most excited about moving forward with your Experience Product?
I'm most excited about creating an even bigger, more consistent income stream by genuinely being in service helping other women reach their potentials.
Is there anything else you would like to add?
EPM is a stellar model for WHAT to do in your own courses and business. From coming up with an idea, to selling the product, and even for creating a phenomenal fulfillment experience for your clients or customers, EPM is the whole package.