Your GRADUATION Story
As Headmaster of the Southern California Conservatory of Music and a student of EPM, I was swamped. Finishing EPM while developing a full 8-week program for piano teachers seemed impossible. Then, remembering Marissa's advice that "done is better than perfect," I pivoted and switched gears. Instead of a full 8-week program, I created a 4-hour workshop covering the key basics – setting up a teaching space, finding students, and making lesson plans. This small step was a big win: I signed up four aspiring teachers and got a taste of success, laying the groundwork for my future 8-week comprehensive course. In this experience, I learned the power of adaptability and the joy of impacting aspiring teachers, marking a fulfilling milestone and achieving my goal of graduating in EPM.
Your MISSION ACCOMPLISHED Story
I was struggling with initiating effective sales conversations and guiding them towards successful deals, a challenge that left me unsure and frustrated about promoting my business. Then, I found the Experience Product Masterclass, and everything clicked. The chatterboxing videos were a goldmine and total eye-opener. They showed me the way to start a sales chat and take it right through to closing a deal. This made me super excited about chatting with people, not just about my product, but my whole business. My very first chat led to a referral. Sure, it wasn't a sale, but every time I used chatterboxing, I got better and better. It was like leveling up with each conversation!
Your FIRST SALE Story
"Initially, the idea of making my first sale was daunting, especially when it came to ensuring my product resonated with the right customers. This lack of confidence in both my product's appeal and my sales approach was a significant hurdle. However, my experience with EPM transformed my perspective. It equipped me with the skills to engage effectively with potential clients, helping me identify those who would truly benefit from my product. With this newfound confidence, I created and offered my Experience Product, a workshop for aspiring piano teachers, leading to an unforgettable moment when someone enthusiastically said ""YES!"" and invested in what I had to offer. This achievement wasn't just about the financial gain – though that was a bonus. It was more about the fulfillment I felt in making a meaningful difference in someone's life. EPM empowered me not only to create, deliver, and sell effectively but also ignited a passion in me to develop a multitude of products, now that I have the right tools and approach.
"
Your PROVED MY IDEA Story
The true test for my product wasn't just making a sale, but proving it could consistently attract customers. Despite my initial doubts, the skills and confidence I gained from EPM were invaluable. I put these into practice and didn't just make one sale—I made four, with each sale priced at $199. While the total didn't surpass $2,500, it was a significant achievement for me. Selling four units of my 4-hour workshop for aspiring piano teachers was a clear validation of my idea; it wasn't just a one-off success, but a repeatable, profitable concept. This accomplishment was a turning point, confirming that my product was not only desirable to my target market but also viable as a business offering. It's a thrilling affirmation that I’m on the right track, fueling my enthusiasm to further refine and design my full 8-week course, and expand my product line in the future.
The biggest change in my business has been a transformative shift from initial uncertainty to confident, strategic growth. My journey with Experience Product Masterclass was a turning point, changing how I approach sales conversations and product development. This learning experience helped me move from doubts to successfully validating my product with multiple sales. These successes not only boosted my confidence but also proved the market viability of my product. Now, with several successful sales and a proven product concept, I'm excited to create my 8-week comprehensive course, expand my business and explore new opportunities, marking a significant evolution from the challenges I initially faced. This program didn't just teach me skills; it fundamentally changed my mindset about business and personal growth. My success in making multiple sales and validating my product idea has given me a sense of accomplishment and confidence that extends beyond my professional life. It's incredibly empowering to see the direct results of applying new strategies and ideas. This journey has made me more resilient, creative, and ambitious. The confidence and skills I've gained have opened up new opportunities and possibilities, not just in my business but in how I approach challenges in life. The experience has been transformative, fueling a deeper passion for what I do and a stronger belief in my potential. My biggest takeaway from EPM has been the power of transforming ideas into actionable, marketable products. EPM has equipped me with the tools and strategies to not only conceptualize but effectively bring a product to market, ensuring it resonates with my target audience. This process of creating experience products has been a game-changer, shifting my focus from just selling to creating valuable and engaging experiences for my customers. It's taught me the importance of understanding customer needs and designing products that not only meet but exceed those needs. Additionally, the confidence and skills I've gained in marketing and sales have been invaluable, empowering me to turn my visions into successful, profitable ventures. This holistic approach to product development and customer engagement is my most significant learning from EPM, fundamentally changing how I approach my business. "A world of new possibilities has opened up for me. Firstly, the success of this product has given me the confidence and validation needed to explore and develop more innovative products. I'm no longer limited by the fear of the unknown; instead, I'm empowered to take risks and expand my offerings.
Additionally, I am inspired to invest back into my business, allowing for growth and improvement. It's also enabled me to think bigger, considering opportunities I might not have felt capable of pursuing before, such as reaching broader markets or enhancing my product features.
Moreover, the skills and insights gained during the creation and marketing of this product have equipped me with a deeper understanding of my customers' needs and preferences. This knowledge is invaluable in tailoring future products or services to better meet the evolving demands of my target audience.
Finally, the networking and reputation-building that came from conversations about my Experience Product expanded my professional network, opening doors to collaborations, partnerships, and new market segments. In essence, the success of my Experience Product has been a catalyst for personal and professional growth, making ambitious goals and larger-scale projects more achievable than ever."
Reflecting on my EPM journey, I must admit there were times when the volume of sessions and workload felt overwhelming, almost too much to handle alongside launching my Experience Product. It was a clear testament to how Marissa and her team strive to overdeliver, but this intensity might be quite challenging for some. Balancing the program's demands with creating and launching a product required significant effort and time management. Although I graduated, I didn't meet my milestones on time. Despite these challenges, the experience contributed immensely to my personal and professional growth. For anyone considering the program, it's important to go in prepared for its rigor and to actively seek support when needed. Ultimately, the skills I honed and the success of my product launch made all the hard work worthwhile. In hindsight, a more staggered approach to the program's schedule, additional support, and shorter, more concise videos could make a world of difference in managing the program more effectively for future participants.