I created in the past a high-ticket, 9-week, which I thought was a very “complete” training loaded with all the information possible to connect with the soul, align body-mind-spirit, balance the energy centers and create a plan for the long run. I didn’t have sales. I wasn’t sure what to do; it was frustrating to see the amount of time, effort and money invested in creating high-quality material for the training -including slides, workbook, email automation etc.- and not having a group to give it to. I joined EPM and realized my past training covered too much information trying to accomplish too many results. Therefore, the messaging was long, confusing and not what my audience really needed. I discovered that my extensive training was an undigestible brick of information and what my audience needed was one little bite at a time. As I went through the EPM modules, I gained clarity on my service and who I enjoy working with. It then became clear to me the reason why my old messaging was carrying some heaviness in my heart. My new clarity allowed me completely redesign the messaging about me and my services in a way that feels right. I created an MVP that fits my audience better, used minimal development optimizing time and money and I successfully made my first sale.
What has been the biggest change in your business?
The biggest change is the clarity I gained. I pivoted 180 degrees the business messaging of my service and the audience I enjoy working with.
How has EPM and your success impacted your life?
It reignited the fire of the business and brought hope to my life.
What is your biggest takeaway from EPM?
My biggest takeaway is specificity, directness and simplicity are the most powerful marketing tools and the best allies in business.
What is now possible for you because of your Experience Product?
It is possible to continue growing the business, serving and creating the life I want to live.
Is there anything else you would like to add?