"Right off the bat you’ll notice $197x4 doesn’t equal $341! That is because I was returning home from a year long overseas deployment and I started EPM while away with plenty of time to focus then returned home to some serious family challenges between the pandemic, homeschooling among other things. I almost quit due to marketing mind-F reasons, imposter syndrome, fear of failing and being embarrassed, but fought through that committed to go through no matter what only to realize the best thing for my family right now isn’t to launch my 6 week course.
However, I got in touch again with my mission at the start and that was just to create and launch an online course in January. Along with my main EPM course, I created a “bonus” course on the basics of weight loss and fitness which was going to be all online, no live delivery. So, I decided to finish that course, load it up to Xperiencify and launch it instead. I only sold 3 at $47, but I also had someone call me and basically demand I give them 1:1 personal training and they paid me $200!
EPM has been a wonderful experience, I learned so much, have my 1st product out in the wild (even if it isn’t my main EPM course) and my larger course is still on the launchpad ready to be marketed and live delivered later this spring.
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What is your biggest takeaway from EPM?
To deliver the 1st course live, not spend months making the perfect thing no one wants!
How did EPM help you become successful?
Much more clarity on my market/niche, my message, marketing and how to deliver.
What has been the biggest change in your business?
I now know how to create and deliver online courses the "earn while you learn" way!