This is my second time through EPM. Last year, I hit mission accomplished and planned to just keep moving ever upward. When COVID hit during course delivery and shut down most of my students' businesses, I did manage to sell some follow-on coaching, but I lost momentum and didn't launch for the rest of the year.
When the opportunity to do EPM again came up, I jumped on it. Sometimes you just need guidance and cheering on to do the thing you know you need to do. This time I chose a product that could be fulfilling even if my students can't work, and it sold beyond my wildest dreams.
The structure of EPM kept me moving, even when I was feeling doubts, and when tragedy struck as I started my launch, my coach kept me on track when I wanted to postpone. Now I get to focus on delivering a great course, and I keep referring back to the lessons on creating a stellar experience for my students, and noting which elements I want to include for the next iteration. I made enough money to include some fun stuff!