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Nicole Coutts's Honest Experience Product Masterclass review

Nicole Coutts


MISSION ACCOMPLISHED!!!

I actually reached this several weeks ago however was not seeing it for what it was. I was seeing what I hadn't achieved and focusing on that.

Here are all my EPM program details
Holistic Weight Loss Masterclass
online delivery, 1 bonus live face to face full day workshop (delivered this 2 days ago and they loved it and want to do it again so I've decided to include another face to face workshop or event at the end of the 12 week program).
Also includes physical products (supplements and essential oils)
1:few
Beta program pricing. I decided this time around to not charge for the actual program and only the physical products (supplements and essential oils). This was the challenge for me as based on actual sales I was well and truly over mission accomplished, however commission/profit on physical product is much lower and I've just scrapped in with actual $ in my pocket being the mission accomplished $2,000
9 new full members totally $9738 AUD in physical product sales over the course of 3-4 months depending on when they registered.
I also had what I'm calling half members. Clients who were already using the products and interested in the program I decided to gift them the program also. They have all increased their product spend over the course of the last 2 months due to being in the program (even though the program only just started 1 week ago, not sure at this stage how much profit this has been)
My intention was not so much short term profit but more create something that would lead to long term product use and referrals for the program. As well as create a program which would be evergreen eventually and have continual, rollover registration with minimal delivery requirements from myself.My minimum goal was 13 new members so with 9 I have fallen a little short of this. I can now see however that I have well and truly shown proof of concept with this program first time around. People want this and are willing to invest in it.

I still have a few hours remaining until registration closes. Who knows.

I used free session
chatterbox
email
sales page
1 talk
Referrals

I don't think I had anything from chatterbox
2 from free session
1 full registration and 2 halfs from talk
2 clients from my clinic
I from a FB post an actual friend
3 from referrals

I only decided to do a last minute sales page because the 3 referrals actually signed up just from the referral of their friend about the program and I only emailed them the program outline pdf. I offered a free session initially but didn't hear anything back so I decided to send the pdf outline with a deadline and pricing and all 3 emailed back saying they wanted to register within 24 hours.

Once the program is completed I will decide if I will add a fee for the actual program also. This will depend on the longer term product sales of participants being long term users.

I have learned so much over the course of this 10 weeks and am amazed at how much I have achieved. Now it is time to continue with the delivery of the program and deliver the results.

Thank you to everyone who supported me in this program with feedback and your knowledge. I couldn't have done it without you.

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