Your GRADUATION Story
"I joined EPM after more than a year of trying to launch my online course and continually getting sidetracked and overwhelmed with learning and implementing all that was required. I'd also joined several other training programs to help me, but they all focused on requiring me to follow a set plan with little personalized help. I had too many questions, not enough answers, and no path to follow. When I found EPM, which offered both a blueprint to follow and personal coaching, I thought this is just what I need.
I started EPM enthusiastically and with high hopes, and I got off to a fine start, but life soon got in the way. My freelance work exploded, taking up most of my time, and then I became quite ill with vertigo, which ended up lasting much longer than I expected. When I finally did recover, I was under even more pressure to catch up with my freelance work, I felt like I'd fallen far behind in EPM, and I'd lost my momentum and drive. Once again I lost hope in seeing my vision becoming a reality.
I turned to my coach, Matthew Turton and he calmly assured me that I could get back on board by just approaching things methodically and consistently. I took his advice to heart, worked hard to clear my calendar, and set aside time to focus in on the work and get my momentum back. In a surprisingly short period of time, I completed the program and got all the pieces in place to finish the program before the closing date.
I loved the feeling of accomplishment, but even more, the fact that I now had a great set of tools and information that I could implement in moving forward.
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Your MISSION ACCOMPLISHED Story
"The next step was to actually share my program with a prospective student. I hesitated because my course was not totally complete. Not everything was properly in place and implemented. But I knew I had enough to offer and get started and that I could complete and improve the parts of my marketing, site, email system, and course as I went, so I contacted someone I thought would be interested in my program.
I was just finishing writing my conversation plan when it came time to make the scheduled call. This was nerve-wracking since I had not time to practice or even read through what I'd written, but I took a few deep breaths and started the conversation. I didn't get all the parts of the conversation exactly right, but I kept the call casual and informative, always being mindful of my customers questions and needs. And I got to ask the fateful question. ""Are you in?""
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Your FIRST SALE Story
"I held my breath. The temptation was to go on explaining why they should buy. I had been fearful that my price point would be too high for my audience, since my course isn't essential in their lives, but it is an amazing way to improve their lives. And the proof is in the course itself. As a result, I broke down my course into 3 modules each of which I could sell at a lower price point. I had given the different options to my prospective buyer.
They told me they didn't have enough money at the moment for the complete program, but would happily buy the first module immediately and would purchase the rest later. I believe they were totally sincere and I will try to make sure that everything meets or exceeds their expectations so that they will want to continue on.
And with very little prompting, they told me that they could think of three other people off the top of their head that would also benefit from the program. My hope is to set up an affiliate program as soon as possible to encourage these kinds of referrals.
With overwork, distractions, illness, and doubt all standing in my way, I had lost hope of getting to this point in a foreseeable amount of time, or ever. But with the help of EPM, my coach Matthew and the direction of Marisa, I was able to accomplish selling my program and am left with the feeling that this is only the beginning.
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I've moved from in-person delivery, to live-online delivery, to evergreen online delivery which will make expansion of my business so much more possible. This has given me a great deal of hope. I'm approaching retirement age with no assets and deeply in debt - mainly from trying to start this program for so long and making so many mistakes along the way. Now I believe I have the possibility of creating a stable financial future which will allow me to focus on building my legacy and helping as many people as possible to a better life. Set goals, make a plan, set up systems, and follow through - not reaching for perfection, but getting things done and continuing to iterate to great. I can now (finally) promote my course, finish all the components that are missing and focus on creating social media evidence that will attract a larger audience.