Your Mission Accomplished Story
I've always had trouble articulating exactly what I do as a coach. Fell into the "I can help everyone" category which ends up speaking to no one. I have taken other business courses before that focused on way too many steps ahead like complicated webinar funnels and FB ads and I realized you can't typically take that big of a leap without concrete initial steps. Through EPM, it helped me focus on one specific problem I can solve for someone with one program at a time instead of trying to help solve multiple problems within one program. It just always got too big to fast and was overwhelming. By having more confidence in speaking about what I do, I was able to easily get a client through chatterbox for my program. It also reinvigorated my love for writing and I did the perfect email campaign to my list after not having sent any newsletters in over 18months. I had good open rates, several signed up for my fast freebie although none continued on to the application for the program. All my previous clients had always come through chatterboxing as well, so I guess that is the area to hone for me for continued success.