"I have been struggling with my coaching business since the pandemic shutdowns, when my face to face executive coaching and training business dried up literally within a day. I had wanted to branch into transformational life coaching. I had also had an idea for a program to help women after 55 in transition to create an new chapter in their lives. I knew it would apply some of my doctoral dissertation research on the Psychology of Thriving, but I just did not know where to begin.
I wasn’t sure how to create and launch these new components of my business. I felt stuck and immobilized. To compound that my income had dropped dramatically in the past few years – also related to the pandemic. I felt anxious and stressed about that and I suspect that added to the feelings of overwhelm and being stuck.
I was introduced to Marisa and her work through Bravethinking Institute 1 ½ years ago. It immediately resonated with me. I did her Best Year Yet programs in both 2022 and 2023 and also her LYM Live in 2022. That led to me encountering the MVP Masterclass at just the right time in fall 2022. It was a stretch financially, but I knew it was what I had to do to move forward. Paper airplanes, here we come!
I began the program enthusiastically and then stalled out – that overwhelm kicked in and I could not get my mind to let any ideas loose – even imperfect ones. Despite that, I attended every pod call and Monday with Marisa. I missed just one GID Friday. At the end of 2022, I made the decision to get back in the saddle and finish Modules 1-3 and maybe even my first conversation (that could still happen) by January 30.
I learned many new things each week and each module. I relearned about myself that when I block time and focus, I can tap into my creativity and accomplish a great deal! Big lesson relearned for me! The details in the marketing plan were all new. I have taken many course on marketing, but none have broken it into the steps and stages as in this masterclass. I have solid tools and a beta plan and I have NEVER had that before – thousands of dollars later from previous trainings. When you guys say you over-deliver, you ain’t kiddin’!
I have my whole course outlined and a fun theme planned. It will be campy and playful. People learn and create better in this type of environment. I have my marketing plan set to roll out and iterate as I go. In one of our weekly pods, I was in a breakout group of three. We were helping each other with wording of mission, etc. It turns out the two women are in my target market and LOVED what I shared. That was super affirming.
I am ready to tweak a few areas of my plan and then develop and load my first module into Xperiencify. While working on those ‘behind the scenes’ tasks, I will begin my Chatterbox campaign on social media and by reaching out to my initial list of 50 contacts. Onward! Thank-you so much!
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