I was having trouble knowing which topic to choose within my micro-niche of eye health. I wasn’t sure what to do since I have a book coming out soon on ocular nutrition- whether I should teach about that or something more "sexy" that more people would get excited about. Also, I'd given online courses before on other topics (macular degeneration prevention, thyroid eye disease, and visual snow syndrome) that basically had small launches and then were stagnant since I never did anything to promote them afterwards. I joined EPM to help me figure all this out and also to Experiencify my product and rejuvenate my prior products. I learned so much about customer engagement and satisfaction as I planned for my MVP, "Ageless Eyes by Dr. Rani.". I did the supercharge track, got momentum, and launched before EPM ended. I'm excited to see how things develop next..