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Nimish Sawjani

2021 • help small businesses to scale
"EPM has allowed me to develop an MVP mindset which has been great; my perfectionist nature has in the past made me want to spend months on creating a program without truly assessing the demand for it. "

My challenge is that of 'shiny object syndrome'. Joining the EPM program allowed me to focus on one thing which was using my corporate marketing experience to serve small businesses to scale. EPM has allowed me to develop an MVP mindset which has been great; my perfectionist nature has in the past made me want to spend months on creating a program without truly assessing the demand for it. The challenge is still to get a sale so I may need to do a 15 degree pivot. Watch this space!