"While chatting with a colleague about it, I just started spouting off all the things that I wanted the program to do. She asked me how much and I just said $4,000. for 12 sessions and she said, "sign me up." "I have been practicing Energy Healing for a couple of years on a 1:1 basis never putting together a program or course. I thought I didn't know how. During the Mission Statement phase, I realized the niche I really wanted to work in and that 1:1, for 1 or 2 sessions would not work. I actually realized my purpose for doing this work in the first place. I decided to stop 1:1 sessions and develop a program. I had a sketchy idea in my head, but nothing concrete. While chatting with a colleague about it, I just started spouting off all the things that I wanted the program to do, from start to finish, it was just coming out of my mouth. Absolutely nothing less than 12 paid sessions with the idea to bring the client along and have them gain knowledge in order to make the healing permanent. In the end, she asked me how much and I just said $4,000. for 12 sessions and she said, sign me up. I accepted two payments of $2,000. and got to work creating the program. The idea that you could sell a program without actually having one was the catalyst that allowed me to sell that first program. Since then I have sold a 7-week program for $1.997. Using what I know now to be the Birdseye view and chatterbox. I haven't completed the program as yet, but I will continue in order to get my marketing mojo down, now that I know what to do to get the sale.