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Suzanna Thell

2021
"I’ve taken the first steps and will continue to put one foot in front of the other, I’ll continue to breathe and I’ll iterate my way to awesome."

My Mission Accomplished story I had just moved into a new city with my happy family – husband, toddler, baby in belly and the dog. A few months after my baby was born, my husband told me the marriage was over. My world fell apart – new city, new home, new baby… and now a single mother. At that same time I started going to a Dru Yoga class, which ended up being my saving grace. Being an early childhood teacher, I wondered if teaching yoga to kids would have the same benefits for them, and whether it would help empower them to navigate life with calm and confidence. I started creating yoga stories for kids, and started up a business teaching yoga to kids - The Yoga Garden. That was 17 years ago. For the past 5 years I had been talking about transitioning from teaching face to face to doing more business online so I can have a bigger reach and touch more hearts. Every year I seem to get to the end and nothing has changed… until now (almost). When I read about Marisa’s Experience Product Masterclass I thought this is my chance – Covid has granted me the time and space, now I just need to make the commitment. I signed up! 12 weeks later - the journey has been harder than what I expected with so many decisions from honing into my micro niche and defining pain points to getting mission statement just right - too many iterations to count. Getting the marketing campaigns right has been disappointing. Looking into FB groups has been frustrating with many of them not accepting my requests/posts to reach their community. I’ve made a series of posts on Canva to go up on Instagram but I don’t have a big following so I wonder how many people they will reach. I don’t have a big email list but I have a few personal contacts so decided on making a sales page to email out to friends. I put info about the course on my website, have handed out flyers and sent Whatsapp messages. I’ve had a few chats and conversations with people but none have as yet lead to any sign ups. It’s very much felt like 1 step forward and 2 steps back. My current tactic is to continue with having chats and conversations with people. I plan to have a small webinar/introductory session the week before the course starts up, which is just a week away. I’m not about to give up – I believe in what it is I have to offer, even though I still have to pull all the content together for the course. My long term goal is to start up an online yoga school for kids, offering live sessions twice a day – a morning class for children homeschooling and an afternoon class for kids at school to do when they get home. Offering a choice of 2 classes might also enable kids in other time zones to tune in. I still have a long way to go. I’m still not confident in using facebook, and I’m unsure how to go about creating a bigger email list. I’m wanting to learn how to use ActiveCampaign so I can set up an effective email campaign and I would like to set up my course in Xperiencify. I can see why there’s been resistance over the past 5 years. In essence I’m starting up a brand new way of operating. I’ve taken the first steps and will continue to put one foot in front of the other, I’ll continue to breathe and I’ll iterate my way to awesome. Hopefully there will be a lot of happy children at the end of it, feeling “de-lightfully ME”