If I tell you how I get to EPM, you won’t believe it: I saw a Facebook Ad, clicked, enrolled and saw the webinar. I bought it right away. It was 1:00 a.m. (I live in Spain) and I woke up my husband and told him: "I have to do this. This is it."
The funny thing —besides walking someone at 1:00 a.m. to tell him that you are drawing 2.000 dollars from the joint account— is that I had never invested in any online course that amount.
I’m a journalist and an online marketer. I’m from a country that has a dictatorship. Pregnant with my second child, we decided to move to Spain. Eight years later we have a good life. We pay our bills, our kids are healthy and happy. My husband and I have a job.
For anyone, it should be enough, but I want more. And it’s not just about money (that would help to minimize month by month stress), it’s about to teach, to help and to use my superpower (that I just define) to make the world a better place. Perhaps that sentence sounds like the response of a contestant in a beauty pageant, but the truth is that is a really meditated purpose of life.
So, that night, Marisa came into my life, and I found something that I have been looking for since a long time: someone who can teach me how to really teach and engage people, and also processes that I can replicate and escalate. Since the very beginning, I became Marisa’s groupie. I just couldn’t stop thinking about EPM.
I committed myself not missing any session and do the work. I think this was one of the keys to achieve Mission Accomplished: Show up, do the work, no matter what your “ego” tells you. Just surrender and let Marisa guide you with all the processes around. Every class had an impact on my business.
And as many of us, I have had big ups and big downs. And actually, in a specific moment, I just paralyzed because I didn’t feel that I could do it. But then, something happened… I had to deal with an old friend. I had this thick, big, tall wall, that I have ignored for so long. That wall just kept saying to me that I shouldn’t do it, that I was not -never was going to be- ready to launch anything, that I wasn’t good enough to get paid for teaching.
Little by little, I energized my Thor hammer and torn up that wall, thanks to Marisa’s masterclasses, answers and advice; all the comments and support in the Facebook group, and coach Kataka direct and accurate tips. This change of energy was enough to connect with the possibility and possibility is all that I needed.
Therefore, I decided to focus on doing my ATMs and used The Perfect Email Campaign to send emails to my current list. It had 350 people, and 60% of them got into the list by a Facebook Ads Webinar that I did several months ago.
It worked and I had four sales. Enough to let the pressure go and focus on doing a better launch at my pace. I made 1.998€ (around 2.188$) and I’m really happy for it. It was a good beginning and not the end.
I decided to use a Reverse Webinar Campaign, repeat the Webinar that I did before, once by my own and a second time with a partner that has a big list but never has monetized it. It’s a big experiment for all of us, but we are willing to take it, because the worst thing that can happen is that no one buys, and that is ok.
I want my 497€, 1:FEW product, to get more than -literally- a few people ;) The mission of my students, if they choose to accept it, is to bring the management of their Facebook to another level through the Social Media MAGNET Method -that includes Facebook Ads- in 8 weeks, so they can raise their expert status, improve the results they offer and charge more for their work. It is in Spanish.
EPM has been a lot of work, a lot of writing, a lot of thinking. The hardest one, besides overcome my limiting beliefs, was the technical stuff (Heroik is easy, but as everything, it has a learning curve) and doing Copywriting (doing the texts for the landing pages and for my emails has been really hard).
I would repeat the experience a hundred times and I’m grateful that I woke up my husband that night.