I joined the Experience Product course to figure out how to frame and present two meditative techniques that helped me change my beliefs and attitudes to become someone I like better and functions better in her life with people and in reaching my goals. I couldn't figure out how to present and word the offer. The step by step approach of the program walked me through identifying the pain I was offering to help with and how to word the offer so the person can see themselves getting relief with the wins and answers they get from following the steps in my offer. In a quarterly meeting with my financial planner he asked what will be my big expenses for the coming year in order to plan accordingly. I explained I need to plan for the cost of a professional editor for the handbook I'm writing. His curiosity was peaked and and he asked what the handbook was about. I gave him the gist of it and how I was including two meditative techniques as an appendix and eventually would post them as a freebie on a website advertising the handbook. His faced beamed and he jumped right in to say how he meditates too. He had a long explanation of how he is married with young children which makes it challenging to find time to meditate but he tries. I could sense how he felt frustrated with how little he got out for his efforts. He said he would love for me to send the links to the documents and website when they are ready.