Your GRADUATION Story
As career consultants with a combined experience of over 60+ years, we wanted to take our content and create an online, do-it-yourself course by recycling it to a niche audience, thereby creating a residual retirement income with < 15 hrs/week work. I joined EPM and have worked full-time to follow the course milestones to achieve this goal and overcome our obstacles. As I complete Module 3 I recognize what a great contribution this course has made to our consulting methodologies, and we look forward to testing it in the first quarter of 2023. I have sold the course to 1 person that I have worked with 20 years ago: he needs this beta course now and not in 6 weeks so we are reordering our modules to meet his needs and testing our materials with him on a personal coaching call each week which we will charge the same price for ($5k) and in turn he will give us feedback on our materials. On our kickoff call we tested our most complicated business systems model with him and he understood it and liked it. Gave us the thumbs up! And so the beta begins!
Your PROVED MY IDEA Story
Our first sale is an unexpected pivot from our product. We are tailoring this to his immediate needs and it will either help us adapt our product course, OR it will help us create a 2nd course for a 1 off audience by swishing around our deliverables and adding more material as needed. Our 1 sale was more than $2500, per our original goal! We were having a problem figuring out how to chatterbox. I wasn't sure what to do but I told one of my former business partners what we were doing on EPM and as the CEO of a Family Business he asked us if we could start now. Of course, we said YES! So we flexed and are doing a 1:1 custom tailored beta version through weekly coaching calls. First call went great! He understood the complex model we tested on him and he loved it. That is when he asked us can we go ahead and start NOW.
Your MADE A WHOLE LOT MORE Story
Coach Melanie pushed back on us for the price we were initially going to charge (much less) and we raised the end product course to $10k, which means we can do the beta course at a 50% discount at $5k for the 12-week program... as a result, we didn't realize it at the time but we realized our goal of making back our investment with the first client. Looking forward to checking this off before Jan 30, 2023
What's been the biggest change in your business?
Having to use Social Media to chatter. finding cold clients on social media to chatter with. I'd really like to avoid SM if we can figure out how to sell it through another channel. For now, we'll try Linked In.
How's EPM and your success impacted your life?
It's been a great investment and value so far. Once we get through the beta and can launch this to achieve our objectives of a totally online course with residual income then we will call it a success. got us working together again
What's your biggest takeaway from EPM?
The power of coaching. As career executive business consultants and coaches ourselves for many years inside corporations, we never actually received or benefitted from coaching ourselves. The coaching support that Marisa has built into this course is a critical success factor and the most valuable part of EPM to us.
What's now possible for you because of your Experience Product?
We hope a residual income we can retire on. In addition, I plan to build another course in 2023, as well as add on a SELECTIVE business coaching offer somewhere in the $10k range where we limit the # of clients we'll deal with monthly to 3. We want to create a waiting list for coaching clients ultimately.
In 2023 I'm going to create a 2nd product. And I'd like to earn $14k by March in order to sign up for Momentum
Is there anything else you would like to add?
Coach Melanie made a big contribution and difference to us as a filter. Love her!
I was having a problem being able to figure out how I wanted to create a course on teaching surgeons in clinicians how to excel in the area of micro invasive glaucoma surgery or MIGS. I wasn’t sure what to do because I was having trouble trying to figure out what to present on. I didn’t want to present too much to overwhelm people, but I want didn’t want to present to little. I joined Experience project Masterclass because it made me feel confident they could walk me through my confusion and help me get to a finished course. I learned how to generate surveys that really lead the responders right into your hands for next steps which is what your course provides. I learned how to come up with a great marketing strategy and really simple ways to get your course out there without having to have it perfect before you start. Despite being a wife, mother of 3, a full time surgeon, researcher, consultant, speaker, mentor, and being in the midst of a book launch, I was able to create a marketing strategy, get 100 potential clients through my survey, complete my course creation and launch my MVP product. I’m excited for my chatterbox efforts to be successful so that I can make my first sale!
Your GRADUATION Story
"I was feeling stagnant and not challenged anymore, but I wasn’t sure how to create a business that not only aligned with my dreams and goals, but also had the scalability for financial success.
I joined EPM and learned how to create online courses from one of the best instructors I could have ever dreamed of. I didn't know Marisa, or EPM, before I found her, but it's been a life-changing experience.
I graduated, and thanks to my coaches and sessions, I have a great detailed plan to make money, deliver my product, and keep evolving it."
It feels like a blessing to have a proven foundation for success for online courses now. But even better is the reignited creativity, fun and passion to keep the courses growing. I can't believe how much fun, and addictive, getting all those ka-ching XPs were, and still are. Will have to find a way to keep them in my daily life LOL. But also highly impactful was the 2024 Game Plan Session with Marisa. Will do that after every New Year. Progress over Perfection' is one of the biggest takeaways. I'd probably still be looking for a perfect answer to a module 2 milestone LOL. But now 'Iterate Your Way to Awesome' is the nice practical counterbalance that allows growth, money and creativity to coexist. Now I have a product, and feel a calling, that are both aligned with my life and goals, and can be scaled successfully as it grows.
Can't wait for LYM Live in March.
Your GRADUATION Story
"I was having (the challenge of creating an online course), and I wasn’t sure what to do (after my in-class courses were forced to stop due to prevailing war conditions in Sudan and had to relocate to UAE. I wasn't sure what to do to carry on with my life until I joined, (The EPM) and (t was the first time I heard about experience products and learned new strategies like gamification, chose my niche market, had a bird's-eye view, wrote a mission statement, designed lessons, iterated my work several times, created a credibility statement, and many other new things). I (have designed totally new online course ) and (I am quite sure will be better than the courses that I have been delivering for the last 15 years).
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Your MISSION ACCOMPLISHED Story
I was having (the challenge of how to determine the duration for each session), and I wasn’t sure what to do (I spent a lot of time trying to adjust the lesson to fit the equal duration of each one). I joined the laser coaching sessions where I raised my problem to Marisa) and (she advised me that lesson durations need not be equal). I (I realized that I could simplify the lesson plans by using different periods based on the content to be taught.) and (then I moved fast and accomplished the course mission).
Your PROVED MY IDEA Story
I am already teaching this course for 15 years the course idea is already proved
the design of the course and the marketing complaints were whole new I believe that what I have learned During these 12 weeks, will have a significant impact on my career and personal life. Experience products formula I am planning to launch two new courses based on the experience formula
The course is valuable, but we need more explanation on how Ainslee works.
I received a ton helpful information during this program. It was great to have the guidance and group energy to get moving on launching an experience product. Even though my product launch may not have been a success, the process of taking action on something helped me get one step closer on defining my ideal niche market. I realized what I was building wasn't really where my heart was on who and how I most wanted to be serving and making a difference in the world.
What is your biggest takeaway from EPM?
Honed marketing skills
How did EPM help you become successful?
It helped me take action on a path to see more clearly it might not be the niche for me.
How has EPM and your success impacted your life?
I definitely feel more confident in following the EPM model for the newly honed niche I want to pursue.
What has been the biggest change in your business?
The number 1 has been reaching my target audience of recent grad and young professionals. Out of my current social media network of 1500, maybe 3 fit the age range and only 1 has a desire to build an international career. My chatterboxing within my current network seemed to fall on deaf ears, likely because they didn't fit. With the pandemic, a goal focused on international travel may not have been as timely too.
What is now possible for you because of your Experience Product?
I feel confident that I'll still reach my first 2K; it might just be 9 months instead of 3 months.
I’m graduating. Did my first sale today! .. for a fraction of my goal price, but still it is a sale! Happy for this big step! and looking forward to meeting again at the LIVE event.
What is your biggest takeaway from EPM?
Bird’s Eye View and just start and iterate
How did EPM help you become successful?
Gave me the framework to be confident on what I have to do
How has EPM and your success impacted your life?
With Confidence that this is possible and making an income
What has been the biggest change in your business?
Create an online business
What is now possible for you because of your Experience Product?
Build my course and continue selling it
1. I was having (this problem/challenge) This is my problem. How do I gain acceptance of a universal field theory (indications of it given in earlier drafts of “My Story”) when it is intended to displace many of the culturally produced systems foundational to the ways of living that are now threatening to sever, perhaps forever, the connection our species still has to the natural systems that enable Life in the first place? This my challenge. How to replace these culturally produced “darlings” that require belief to make them real with natural systems that function whether or not we believe them? 2. I wasn’t sure what to do (establish the pain/frustration). What can I do with the pain and frustration I experience when witnessing the divisive effects and the massive waste of human talent that follows that faith in beliefs that cannot be proved are having on the ways we relate with each other, when knowing that the universe and all energy/matter it comprises behave as a unified whole system? My answer to this question is to “Spiral on!” 3. I joined Experience Product Mastermind and the new thing I learned was a set of words that carried the source of my theory to the marketplace in my EVP. My discovery was the overall structure I will use to create a website that can accomodate the legacy of my work and efficiently deliver my services as an influencer, educator, promotor and coach. The experience of participating in EPM, where love through understanding melded, an alchemy sustained in every aspect of it, from Intake, to Support, to the Facebook page, to the reminder emails, to the brilliant presentations by Marisa and to the Pod coaching I received from Mike, the participants I met with there to share, and others with whom I Zoomed along the way, this and more place this Masterclass in a class of its own, and Marisa as THE leader in the Marketing World. Spiral on! Dr John I also discovered in the structuring of EPM a modeI
What has been the biggest change in your business?
Entry for 10, as I couldn't get back to it: “LIKE A BIRD ON A WIRE, LIKE A DRUNK IN SOME MIDNIGHT CHOIR, I’VE TRIED IN MY WAY TO BE FREE”. Yes, it’s a line from one of Leonard Cohen’s songs and it describes me and the way I’ve experienced life so far. I tried living by the rules and to conform to the majority voice. Yet, when I did, there was a constant feeling that I was performing a sort of balancing act, like that bird on a wire, constantly adjusting itself to keep balanced with every movement of the wind, while at the same time being frightened to let go and fly, not the least because my voice in the choir was heard as that of a drunk, sometimes in tune with the rest and frequently off key, so much so that sometimes I was asked to leave and other times I chose to as I tried in my way to be free. Now, as I enter what’s unkindly called “the Third Age” and closer than I want to be to the “Final Curtain” Sinatra sang about as he was moving his way toward it and has now passed through, I am overjoyed to tell you that no longer am I the frightened bird forever adjusting to the shifts in air by clinging to that wire to maintain my balance. I have let go of that wire, and the idea of balance that rests on the assumption of a static state, has now been replaced by movement as I take to the air, feeling it when winging my way on its spiralling currents. I still hear the choir singing set songs, correctly, in unison, harmonious too, some of the lyrics ringing true to my ear, yet not as true to my hearing as my drunken solos sound to me. The choirs are singing at midnight, the end of the day when Culture held sway. Mine are heralding my dawn to a New Day, the one when Nature is restored to guide our living, now that I’ve found where to look to find a way to discover my Truth. I’m offering this way to you. Should you accept it and make it part of your daily practice, you too will know where to look to discover your Truth. The Truth itself is as ancient as when the Oracle of Delphi spoke it millennia ago. “Know Thyself” was the instruction, itself coming from a call that came from his body, a feeling that became a thought and was expressed with words to his world, a call harking back to that time when the fusion of spiralling Energy and Matter formed spiralling DNA, with its unique “message” that is embodied in you. 11. The biggest change in my business is that it has started.
How has EPM and your success impacted your life?
It has provided a blueprint for my business design and exposed my need to establish a routine that harmonises work on business with 'real life' demands
What is your biggest takeaway from EPM?
To view marketing as an act of love and caring
What is now possible for you because of your Experience Product?
To actually become an entrepreneur who can achieve financial freedom by activating my Life Purpose
Is there anything else you would like to add?
I've done this at the end of My Story
I was struggling with scaling and improving my life skills program for youth, I wasn’t sure the best way to move forward. I joined EPM which increased my confidence in my offer as I approached it from a different lens’s. I pivoted and followed the program and am excited at the thought of the growth possibilities.
Your GRADUATION Story
I was at the end of my rope and ready to take charge on making my business profitable. I’ve been in business 5 years and was netting so low I can’t even bear to write about it here. I kept asking myself why other people could make this type of business work for them but I couldn’t…it just didn’t make sense. I’d also done coaching before and had felt pretty let down and led astray. But I joined EPM, I’ve now graduated, and while I’m not sure what will happen, I am ready to give it my all. I’ve learned a lot and at the very least, regained my trust in business coaching. Here’s hoping I earn my investment back and then some. I am open to following the advice given to me and I am also open to feeling what it might be like to earn back my investment with ease. Thanks LYM team.
What's been the biggest change in your business?
Confidence and hope.
How's EPM and your success impacted your life?
I feel more energized, like I can do this if I work at it.
Confidence to build a product.
I saw great examples of leaders who have integrity!
"Since two to three years I was playing with the thought to either write an E book or become a coach, simply to have more financial wiggle room The E book was more appealing as I wouldn’t need to get involved with anyone and I wasn’t really sure what coaching was as opposed to being a psychotherapist (my profession). I was swaying back and forth, especially when I learnt that writing an E book wouldn’t earn me much at all. On the other hand, I didn’t know if I wanted to become a coach, having to promote myself and not only doing the coaching. The third issue which held me back in going forward was, that I couldn’t make up my mind, what exactly to offer as I had several subjects which really interested me personally (in the field of health and wellness).
Whilst playing with those thoughts I came across Dean Graziosi and Tony Robbins. I finally wanted to get real and decided to enrol in their course and learn how to create an E book or course. I was all pumped up after the course but there was so much to take in, to learn and put in practice that I felt completely overwhelmed and soon started to procrastinate by switching niches again and again and finding all kinds of excuses why it was impossible to actually start creating something.
Then I heard of Christian Mickelsen, He seemed to be someone who could teach me how to be a good coach. I enjoyed his teachings and techniques a lot but again I didn’t follow through as I was afraid to put myself out there.
Finally in October 2022 I heard of Marisa and her EMP course. Haphazardly I decided to listen into her intro webinar as I was getting tired to listen to yet another promotion of a course promising that it would be THE solution for me. But very soon I picked up on the distinct feeling that Marisa’s course could be indeed the solution I was waiting for. I grasped rather quickly that this is a course which is so well structured that it could ‘squeeze’ me through the funnel and create enough momentum for me to finally reach my goal to create a course.
I bought Marisa’s course despite of the big lump sum of money I had to spend (the biggest I ever spent on myself) and despite the fact that I didn’t quite knew how to find the time to do the course. To be sure to make the right decision, I took Marisa on her offer to call one of her coaches whom I also asked how much time I had to give per day. Later on, I found out that the estimate given to me was way below the hours I actually had to invest in order to fulfil all the homework, take part in the coaching calls etc. I will come back to this part later in my story.
I started a week too late with the course as I was still busy with another course I had enrolled in previously. This was unfortunate as it set me off to lag behind from the word go and did put me under quite some pressure as I was adamant to not let this opportunity slip but follow through with all the coaching calls, the modules and tasks we were asked to do.
After listening to the first sessions, it was clear: I had made the right decision. This was an excellent course, Marisa was an extraordinary coach and it was the perfect coarse for me as it was so well structured, leading me from one step to the next. This was what I needed!
As the intensity of the course increased over the weeks and more and more had to be done and learned in less time, I started to get cold feet. Would I ever be able to understand all this technical stuff, do all these many things which were required to not only create the course but also promote it, especially as I was not connected with any of the social medias and had absolutely no interest in them? Would I have the perseverance, time, creativity and above all acquire all those different skills to create my course, not even knowing if my course would be successful, accepted and bought by people? During December deep doubts were cropping up and I had thoughts of giving up. What kept me going was Marisa’s encouragement, her repeated slogans like ‘start small’, ‘keep it simple’, ‘go step by step without thinking of the next step ahead’, ‘trust the process’ but also her incredible enthusiasm, her engagement, her never ending giving and overdelivering and keeping her promises and being there for each and every single one of her students. Impressive! I also felt that I owed it to myself to pull this through and I sensed that this could be such a big learning and growing opportunity for me.
What was so helpful for me was the breaking down of the whole process of creating a course in many small steps. I learned to get really specific, concrete in describing what I want to deliver, to scale it down to a minimum to not get overwhelmed but most importantly to look through the lens of my ideal client what they are looking for, what I can offer them to help them in their plight. I learned that the right approach to any clients is to be generous, to overdeliver. The process of chatter boxing made it clear to me that it is important to make sure to sell my product only to people who will definitely gain from it.
I am proud that I finished all the Milestones in good time (which sometimes meant that I had to stay up until late at night) and that I attended almost all of the coaching calls (I just didn’t wanted to miss anything) and that I took part in almost all of the Bonus sessions. My life was definitely taken over by the EPM course! I have to admit that I sometimes felt a bit overwhelmed with all the offerings in such short succession and would have liked to have one week off over Christmas, but at the same time I could see that all the extra things we were given were so very valuable.
What I was mainly scared was promoting my course. When I heard the word ‘Chatter Boxing’ I thought it would be something one could use like a magic wand, bringing clients out of now where, but soon I realized that I would have to put the work in myself and that there is not such thing as a magic solution. But I have started for the first time in my life to talk about my project and plans to friends and family and I got some positive responses (they want to be kept informed about my course).
I know – even if I have made great strides - I am still at the beginning of a long process but this process has a concrete shape now, I know the direction of the road ahead. I am grateful that I have been put on some solid tracks which will bring me to my goal.
Thank you, Marisa (you are outstanding and a shining example of what you teach, you definitely overdeliver!), thank you Sharell (you have been absolutely fabulous! I will miss you), thank you Mathew and Emily for all your help (I will have to study your brilliant sessions again and again to grasp all the many things you taught us), thank you all the other coaches which shared their wisdom and thank you all my POD pals and course pals who have given me input and gave me the chance of side door learning!
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